"Since its debut in 2021, the Indonesian perfume house has treated scent not as a static object, but as a vessel for emotion and experiences."

“This significant step not only reflects Alchemist’s commitment to quality, but also its respect for the craftsmanship and traditions at the heart of true perfumery.” “Alchemist has long been recognized for its fragrances that evoke deep emotional experiences, approaching perfume not merely as a product, but as an art form imbued with stories in every bottle.” “Les Classiques is more than just a local fragrance collection—it stands as a representation of global quality and exceptional craftsmanship.”

"Craftsmanship like this is rare and really elevates the flavor" — Paul Guerlain on Les Classiques

"Thanks to the brand’s deep understanding of human emotions, the brand has successfully fused scents to match a certain feeling and curate these fragrance profiles to cater for every personality" "This collaboration is not only a groundbreaking milestone for both perfumers, who join forces with a Southeast Asian fragrance brand, but also adds an extraordinary accolade to the brand’s already illustrious repertoire. It truly elevates the brand’s status on the global stage."

"It's no longer a secret that t local perfume label Alchemist really values ​​craftsmanship and places a high value on detail and complexity."