Our Story

At Alchemist, we believe that scent is a portal to memories, dreams, and faraway places, transcending the physical realms. Every drop is an invitation to explore the unknown and ignite imagination.

  • Alchemist FILM: {04} Home Garden

    Alchemist Fragrance and Palari Films are proud to present their inaugural collaboration, the highly anticipated short film "Alchemist Film {04} Home Garden," directed by Gianni Fajri. Premiering on June 11th at the renowned XXI Cinema in Plaza Indonesia, the film features Sheila Dara and Daffa Wardhana in starring roles.

  • Alchemist Home: Transforming Spaces with Artisanal Fragrances

    Alchemist Fragrance has made its way up into one of the most-known perfume brands in the industry. Alongside the success of building such a strong base for body fragrance, we have made our way into the home fragrance world. Alchemist Home launched its first product line of home fragrances on 20 March 2024 online, showcasing our take on artisanal design packaging and an intriguing range of scents for the very first time. 

  • Our Awards

    At Alchemist, we are honoured to be recognized for our dedication to crafting exceptional fragrances that resonate with our customers. Our commitment to quality and innovation has been celebrated with prestigious awards, showcasing our place in the world of perfumery.

  • Fragrance Story and Muse

    In the early morning light, the Powder Room stood as a tranquil haven, exuding calm and collected elegance. The air was crisp with the invigorating aroma of fresh watery accord, complemented by a subtle hint of pink pepper that added a touch of spice.

  • A Journey of Symphony

    An Indonesian born and raised in Germany, Iskandar Widjaja is known for his mastery and accolades in classical music. He has made his way as one of the most renowned violinists of his generation. Alchemist followed his journey to London to acquire one of the world’s most esteemed violins for his grand performance in Italy.

  • Alchemist Spectrum: Unleash the Senses

    Alchemist Fragrance’s vision "EVERYTHING SCENTED WE DO THE ALCHEMIST WAY," Alchemist set itself apart as more than just a perfume brand.

    Alchemist Fragrance proudly hosted an exhilarating exhibition titled “Alchemist Spectrum: Unleash The Senses.” On 26 October 2024. This event was an unprecedented fusion of visual and olfactory art, designed to captivate the imaginations of the general public.

  • Scent for All Senses

    Alchemist, is making a groundbreaking move. Aligning with Alchemist’s vision, "EVERYTHING SCENTED WE DO THE ALCHEMIST WAY," accentuates how the brand is more than just a perfume crafter. It embodies a philosophy of transforming everyday moments into extraordinary experiences through the art of fragrance.

  • Celebrating the Launch of Alchemist Les Classiques

    From Grasse to Jakarta.